Thunderbird
Thunderbird
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Becoming Global in Five Stages
The challenges to expanding globally are vast, but so are opportunities for those who learn to operate in this new global world
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Being Global: How to Think, Act and Lead in a Transformed World
Global leaders become who they are by cultivating particular ways of looking at the world, thinking about problems and opportunities and acting with integrity in pursuit of solutions
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Six Leadership Trends Below the Waterline
Trends that many business leaders overlook and fail to act upon
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Nine Secrets Of Negotiation Power
The ones with power in a negotiation have the ability to control others into submission
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License To Create: Keeping Corporate Entrepreneurs Happy
Companies such as Google, Unilever and American Greetings have shown that existing organizations can create work environments that reward innovation and keep entrepreneurs happy
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How Boundary Spanners Create Profits From Conflict
Conflict is considered a normal consequence of organizing and managing across national borders
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Turn Muslim Consumers’ Problems into Marketing Solutions
Understanding Muslim consumers and marketers, as with understanding any consumer or marketer group, requires a situated understanding
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Oil And Gas Trends That Will Change Your Business
The global oil and gas industry is huge, controversial and poorly understood by most people. This lack of knowledge is surprising, given how important the industry is in the global economy
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The Race for China's Youth Market
How can a multinational company succeed in China?
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The ABC’s of Aviation: Airbus, Boeing, China
COMAC’s advancement in aviation market is fueled by acquiring different processes and technologies through numerous partnerships involving technology transfers