Harvard Business School
Harvard Business School
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Don't turn your marketing function over to AI just yet
Lacking human insight, artificial intelligence will be limited when it comes to helping marketers open the black box of market prediction, says Tomomichi Amano
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How to recover gracefully after shutting down your startup
It's hard to call it quits on a business venture, but entrepreneurs can wind down a struggling startup while keeping their reputations and sanity intact, says Tom Eisenmann. The first step is knowing when to accept defeat.
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For better ideas, bring the right people to the brainstorm
Better ideas emerge when extroverts and people open to new experiences put their heads together, according to research by Rembrand M. Koning. But what about introverts?
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Solving the riddle of how companies grow over time
Can company growth rates persist over long periods of time? A new study of long-lasting enterprises might make CEOs rethink their strategies
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How companies benefit when employees work remotely
Letting independent workers choose their locations can boost companies, employees, and even the economy, according to research by Prithwiraj Choudhury and colleagues.
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How scale changes a manager's responsibilities
As small companies grow to around 100 employees, the skills of their managers are challenged in new ways. Julia Austin describes how leaders themselves must scale
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Are paywalls saving newspapers?
Newspapers with reputable brands and unique content are finding success behind paywalls. For most papers, however, the future is not so clear
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Ethics bots and other ways to move your code of business conduct beyond puffery
Digital technologies such as artificial intelligence and robotics allow companies to create more effective codes of business conduct. But technology isn't the only solution
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The Airbnb lesson for startups? Success takes more than technology
As investors speculate about the timing of an Airbnb IPO, Thales S. Teixeira discusses the analog tactics and economic conditions that helped catapult the company
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The hidden cost of a product recall
Product failures create managerial challenges for companies but market opportunities for competitors, says Ariel Dora Stern. The stakes have only grown higher