Kellogg School of Management
Kellogg School of Management
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Leadership lessons from Liz Truss's downfall
While her economic policy clearly doomed her, she also failed as a leader
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How to craft a fulfilling career
Practical tips for aligning your values with your work
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Take 5: How to be a better mentor
Be sure your mentee "owns" the relationship—and don't shy away from tough conversations
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Be a better negotiator by having a "BATNA"
Understand where you're going when you can't get to yes.
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How the pandemic will (and won't) change companies' operations
As growing numbers of people get vaccinated and the economy begins to pick up speed, many companies are—once again—assessing how their operations will need to adapt for the future
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Why are US companies hoarding so much cash?
More than anything else, it comes down to taxes
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We hear a lot about new drugs. But what spurs innovation in medical procedures?
There's been little research on what brings about new procedures, despite how life-changing they can be
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How gig workers push back against their "digital boss"
Instead of having managers, these workers are beholden to customer reviews. The relationship is rocky
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We react differently to paper vs. digital requests
Our willingness to act virtuously changes depending on how we're asked
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How has marketing changed over the past half-century?
Phil Kotler's groundbreaking textbook came out 55 years ago. Sixteen editions later, he and coauthor Alexander Chernev discuss how big data, social media, and purpose-driven branding are moving the field forward