IE
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Sleeping With Your Enemy : Private Labels and National Brands, Who Innovates?
Traditionally, national brands have considered innovation an exclusive competitive advantage over private labels
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How Competitors use CSR when Market Conditions Change
In tougher times firms use more, not less, CSR as a vehicle for product differentiation
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Happiness Economics
Money can be used to make comparisons (rather than buy happiness), which creates a circle of unhappiness
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Facilitating Ambidexteriy in Product Development with Information Technology
Stretching the limits
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