Forget about your competitors, just focus on your customers.It’s hard to do a really good job on anything you don’t think about in the shower.
—Paul Graham
Building a startup is very much an endurance sport.On Day One, a startup is a faith-based initiative built on guesses.
—Steve Blank
Act confident even when you are not.A ‘startup’ is a company that is confused about what its product is, who its customers are, and how to make money!
—Dave McClure
Don’t worry about failure; you only have to be right once.Startups don’t just die, they commit suicide.
—Takudzwa Razemba

Fail early, fail often.
—Tarun Sharma
When you are ready to quit, you’re closer than you think.
Why join the navy when you can be a pirate?(This story appears in the 30 November, -0001 issue of Forbes India. To visit our Archives, click here.)