From the in-depth analysis of 5G spectrum auction to the crucial statistics of Forbes India-INCA India's Top 100 Digital Stars list, here are our top read stories of the week
Image: Shutterstock
1) Ready for a 5G future?
It took a long time, but the first ever auctions for India's 5G spectrum have finally happened. Usual suspects from telecom—Reliance Jio, Bharti Airtel, Vodafone Idea—rolled up their sleeves when a new entrant, Adani Group, entered the arena. The auctions saw record demand. But what happens after the process closes on July 29? ARPUs will, of course, see a boost as the tech-savvy Indian population will lap up the products. But experts believe there will be CAPEX issues for telecom companies, and smartphone companies will struggle to meet the demand for 5G handsets. There is more on this list, check it out in this story.
2) When the sleeping giant wakes up
Maruti Suzuki is the biggest carmaker in India. There have been no challengers in the non-SUV segment for the automaker that enjoys an enviable 65 percent-plus market share. But it has been snoozing on the fact that India has become one of the world's fastest-growing markets for SUVs. There's no losing yet. Maruti Suzuki is coming in hot with two new vehicle launches in just three weeks. The next generation of the entry-level SUV Brezza and premium mid-size Grand Vitara are the contenders that will hopefully gain some market foothold for the Gurugram-headquartered company. How will they take on the competition? We have the details. Read more
3) Going for growth