Mariwala, the founder of VKL Seasoning and Food Service India, on why one doesn't need to burn money to build a business in the food sector
He doesn't believe in mincing words. He doesn't like to garnish truth however bitter it might be. "If you're avoiding mistakes, you're not doing anything in business," reckons Ajay Mariwala, the founder of VKL Seasoning and Food Service India. "There is no need to throw money and build a food business," says the third-generation founder in a free-wheeling interaction with Forbes India. Edited excerpts:
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I'm a third-generation entrepreneur. My older brother is an entrepreneur. My younger brother is an entrepreneur. I have several cousins who have started businesses. We have entrepreneurial DNA deeply embedded in us. The second part of the DNA is also being independent and active. My father is a 90-year-old gentleman who lives by himself in Mahabaleshwar and walks 16 km a day. So, we come from a stock that is designed for independence, being active and being engaged.
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