Starbucks joins Micah Johnson's Aku NFT Project, introducing an exclusive collaboration combining digital collectables and charitable contributions
In an exciting collaboration, Starbucks' web3 loyalty program, Odyssey, has announced a partnership with the Non-Fungible Token (NFT) collection Aku for their upcoming digital collectable Stamp. As part of the collaboration, Starbucks will also donate a generous $100,000 to ‘Blessings in a Backpack’, a nonprofit organisation dedicated to combating childhood food insecurity.
The Aku NFT collection, spearheaded by former Major League Baseball player Micah Johnson, revolves around empowering young children to dream big. Notable personalities such as Trevor Noah, Pusha T, and Tyra Banks have already invested in NFTs from this collection, adding to its popularity and reach.