Sn subrahmanyan
Digital Stars 2023: Rise of the influencers
Digital stars have changed the face of marketing in the age of social media. These creators now need to produce content that is 'engaging' enough to 'reach' the masses
India's Top Digital Stars: The making of the list
Social media has made stars out of many digital content creators who are followed by millions and sought after for brand collaborations. Becoming an influencer is now trendy, appealing and rewarding. Here's how our first India's Top 100 Digital Stars list was created