Kritika Oberoi, co-founder and CEO at Looppanel, on taking the guesswork out of user experience research

Our guest today is Kritika Oberoi, co-founder and CEO at Looppanel, a young startup that wants to ensure that user experience researchers never miss a single piece of important feedback that could go into making their products better. Kritika is also among the first cohort of women founders in Sequoia Capital's Spark programme. In this episode, she talks about how her own experience led to Looppanel, some early success, and plans ahead