Explained: Why is BabyBus under adult supervision
The children's app is one of the few Chinese apps that is extremely active in India. It's under watch by experts for compromising the privacy and data of Indian users
BabyBus is a Chinese media company which serves as a digital content platform, primarily for children up to eight years of age. It has 200 gaming applications, available on Google Play Store and AppStore. It also has a YouTube channel with 34.2 million subscribers and more than 2,000 video uploads. The company is headquartered in Fuzhou, China, and was founded in 2009. It claims to provide educational content for over 600 million fans around the world, with more than 100 million monthly active users.
According to a recent report by Sensor Tower, a US-based data intelligence firm, BabyBus’ gaming apps are massively popular in India and Indonesia, and collectively account for 60 percent share of (gaming app) downloads in Asia in Q32023. BabyBus has a number of applications which are popular among kids; some of these include ‘Baby Panda World: Kids Games’, ‘BabyBus Kids: Video & Game World’ and ‘Baby Panda’s Kids Play’. According to recent data from privacy research firm Incogni, these are also part of the top 11 most “data-hungry” child-targeted apps in the world.